BlackBerry Sales are Declining, But Not in Indonesia!
The sales of BlackBerry continues to decline globally, but not in Indonesia. BlackBerry and Samsung were still the top two best-selling phone brands in Indonesia in the past year, according to the Erajaya Group, the leading distributor of mobile products and services in Indonesia.
Not so long ago, Research in Motion (RIM) announced their loss of more than half of a billion dollars in the second quarter of 2012. As a result, about 5.000 RIM employees must unfortunately lose their jobs. The shipments of BlackBerry are also reported 21% declining compared to Q3 of 2011.
The Erajaya Group is still optimistic that BlackBerry demands in Indonesia will not be affected by this bad news, although many people seem to start questioning the future of RIM. In the first semester of 2012, the Erajaya Group has opened two new BlackBerry Store outlets, and they are even planning to open two more in the coming months! “BlackBerry and Samsung are the two best-selling brands in Indonesia. In terms of sales, BlackBerry wins; but Samsung has higher values than BlackBerry” said Djatmiko Wardoyo, Communication and Marketing Director of Erajaya Group.
In addition, here is an interesting article about “The Survival Guide for Life After RIM” by BloombergBusinessweek to prepare you for the worse case ;)
Three Billion Downloads on Blackberry App World
In another news, Research in Motion announced last week that three billion apps have been downloaded by BlackBerry smartphone and PlayBook users around the world since BlackBerry App World™ was launched. “It took 786 days to reach the one billion mark, 210 days to reach two billion, and only 176 days to reach the three billion number.”
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12 June 2013 / 13 June 2013